EU External Trade - Cranberries, bilberries and other fruit of the genus Vaccinium, Cowberries, foxberries or mountain cranberries (fruit of the species Vaccinium vitis-idaea)

Extra-EU sourcing of Cranberries, bilberries and other fruit of the genus Vaccinium, Cowberries, foxberries or mountain cranberries (fruit of the species Vaccinium vitis-idaea) is highly concentrated. 🇲🇦 Morocco captures 51.4% of imports (€2.5M), followed by 🇨🇱 Chile (20.9%). With an HHI of 3251, this Concentrated market exposes the EU to supply dependency risks.

European exports of Cranberries, bilberries and other fruit of the genus Vaccinium, Cowberries, foxberries or mountain cranberries (fruit of the species Vaccinium vitis-idaea) are concentrated on a few markets. 🇨🇭 Switzerland accounts for 78.2% (€80.7M), ahead of 🇳🇴 Norway (6.3%). The top three destinations are 🇨🇭 Switzerland, 🇳🇴 Norway, 🇬🇧 United Kingdom.

Within the EU, 🇫🇷 France concentrates 49.1% of Cranberries, bilberries and other fruit of the genus Vaccinium, Cowberries, foxberries or mountain cranberries (fruit of the species Vaccinium vitis-idaea) imports, well ahead of 🇳🇱 Netherlands (20.7%). The top importing member states are 🇫🇷 France, 🇳🇱 Netherlands, 🇵🇱 Poland.

In 2025, trade flows diverged: imports were surging (553.4%) while exports were declining (-3.1%), signalling a structural market shift.